How about Caishi Cosmetics? Analysis of hot topics across the Internet and feedback from real users
Recently, hot topics in the cosmetics industry have continued to heat up, especially the discussion of domestic brands has increased significantly. Caishi, as one of the representatives of long-established domestic cosmetics, has seen an upward trend in attention on social media and e-commerce platforms in the past 10 days. This article combines hotspot data from the entire network and real user feedback to analyze the actual performance of Caishi cosmetics from multiple dimensions.
1. Hot topics in the cosmetics industry across the Internet in the past 10 days

| Ranking | Topic keywords | heat index | Main discussion platform |
|---|---|---|---|
| 1 | The rise of domestic cosmetics | 92,000 | Weibo, Xiaohongshu |
| 2 | Sensitive skin care | 78,000 | Douyin, Bilibili |
| 3 | Affordable alternatives | 65,000 | Zhihu, Taobao |
| 4 | Component Party Evaluation | 59,000 | Xiaohongshu, Kuaishou |
| 5 | Long-established domestic products become popular | 47,000 | Weibo, Douban |
2. Analysis of Caishi brand popularity data
| Date | search index | Discussion volume on social platforms | E-commerce platform sales |
|---|---|---|---|
| last 3 days | 3,200 | 1,850 items | 2,400+ |
| last 7 days | 2,800 | 1,200 items | 1,900+ |
| Last 10 days | 2,500 | 980 items | 1,600+ |
3. Evaluation of Caishi Star Products
According to consumer feedback in the past 10 days, the following products are the most discussed:
| Product name | Positive rating | Main advantages | Main disadvantages |
|---|---|---|---|
| Collection of poems, white and red frost | 89% | Obvious brightening effect, light texture | Moisture retention is average |
| Caishi Anti-Acne Cleanser | 82% | Good oil control effect and high cost performance | Some users reported tightness |
| Caishi hyaluronic acid mask | 91% | Plenty of essence and high fit | Stronger fragrance |
4. Selection of real user reviews
Positive review:
1. "I have been using Caishi’s White and Radiant Series for ten years. It is really good as a basic skin care product. It is especially suitable for students with limited budgets." (from Xiaohongshu user @美 makeup expert CC)
2. "I didn't expect that the packaging of the old brand would look so good after the upgrade. The tea tree oil ingredient in the acne cleanser is really effective" (from Taobao buyer show)
Neutral rating:
1. "The effect is worthy of the price, but there is definitely a gap compared with high-end products. It is suitable for people who pursue cost-effectiveness" (from Zhihu respondent)
Negative review:
1. "Sensitive skin may experience slight tingling after use. It is recommended to do a local test first" (from Weibo user @sensitiveskincare)
5. Test data from professional institutions
| Test items | White and rosy frost | Acne cleanser | hyaluronic acid mask |
|---|---|---|---|
| pH value | 5.8 | 6.2 | 5.5 |
| Heavy metal content | Not detected | Not detected | Not detected |
| microbial indicators | Qualified | Qualified | Qualified |
6. Purchase suggestions
1.Skin type compatibility:Caishi product line is more suitable for normal to oily skin. For dry skin, it is recommended to choose its moisturizing series and strengthen follow-up care.
2.Purchase channels:The official flagship store recently held a "Chinese Product Day" promotion, and the set combination is more cost-effective than buying individually.
3.Usage tips:It is recommended to use massage techniques to promote absorption of the whitening and red cream, and the mask should not be used for more than 20 minutes.
Summary:As a domestic brand with outstanding cost performance, Caishi has a stable performance in the field of basic skin care and is especially suitable for students and consumers with limited budgets. However, some products still have room for improvement in terms of skin feel adjustment and efficacy concentration. It is recommended to choose carefully according to personal skin type.
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